— Bio —
Bushra is the Founder of Good Business Sense, CSR and Sustainability Knowledge Advisory based in the Middle East (
http://www.gbsense.com). A former corporate VP and academic, she has 14 years of experience under her belt with almost 5 years in CSR related areas. Before starting GBS, she was the head of Sustainability operations at a consulting business based in Jeddah, Saudi Arabia where she worked with some of the top Saudi companies in helping them determine their CSR direction, designing bespoke CSR training programs and developing Sustainability reporting in line with GRI. She is the author of a research study examining the growth of CSR in Saudi Arabia and is also responsible for developing 3 out of a total of 6 CSR reports released in the Kingdom.